37 Signals
OMGosh! This is just too funny. Thank goodness we live in a country where artists can create something as fun, interesting AND effective as this little faux ad selling 37 Signals newest book, “Rework”
It’s a quick watch. Enjoy!
An 11th Online Video Prediction Added to Unleash Video’s 10
Straight from @TimJahn his 10 Online Video Predictions for 2010 are available over at his UnleashVideo.com site. Have to say I agree with most all of them, though maybe a bit askewedly (is that a word? 
)
Here’s my take on each of his items. You’ll obviously want to click through to read his post to know what the heck I’m talking about!
10 Online Video Predictions for 2010
- There’s a lot of money out there for company’s to spend advertising. Recession? Blah!
- Sounds like social media video production. I’m for it, however not to overlook the value of creative juice production when working in close proximity to other creatives.
- If Apple doesn’t do this, someone else will. From what I read Hulu.com is likely to move into subscriptions as well.
- Too much “creative integration” of product marketing might harm video monetization. But only if done in cheesy fashion.
- Very excited to see what creative minds will do with live, streaming services from an entertainment vs. reporting perspective.
- Not looking forward to 500,000,000 channels of lifestreams
- I really liked Joost and its first application. Much better than MCE, at least in my eyes.
- The players are all mostly the same that are making “real” movies, so it makes sense they’d find funding based upon fame and marketshare in their online pursuits.
- Pre-roll ads are fine. 12 pre-roll ad units: NOT!
- A little scared about small businesses getting into video promotions of their wares. Have you seen some small business websites? Yikes!
- My 11th? I’d like to see company’s like Vidli.com and even Youtube extend the earnings potential to sites that embed other’s video content. If you’re making money when it is shown, and it gets seen on my site, share the wealth!
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Qdoba food delivery in NYC
Since I’ve been in NYC this year, one of my favorite discoveries has been the newly launched Mexican grill, Qdoba. Marlene and I dined back in late January at store #550 located at 12 W. 23rd St. How the hell do I possibly know the date and exact address of the burrito shop that I had a quick dinner in over 2 months ago?
Great question!
Quick answer, Qdoba has a fantastic rewards program with a great tag line, “The more you eat, the more you earn”. LOL! I love that one, but not as much as the motto they have on posters in store, “Frequent biter miles”.
To the left, what you’re seeing is a copy of my order from today’s online experience requesting delivery from “my Qdoba” store. There’s actually one closer to where I’m staying on W. 12th St, however their delivery area doesn’t include this section of the City. No problems, however.
If you’d have seen the original order, you might have asked what army I was planning to feed, but I got a little greedy seeing all the control I had in the ordering process. Even what I did send through should be enough for about 3 meals, but that’s always a good thing 
With the order having been submitted, I did receive call from the restaurant rather quickly. My immediate thought was they were just confirming the order (ordering online has had that happen to me in the past.) Instead of confirmation, they apparently had to re-request my credit card number to get payment for the order.
Not a big deal. In fact, I even added an order of chips and guacamole to the delivery, so I guess I’ve got enough food for the next several days!
Now waiting for their maiden delivery. Oh, forgot to share that their online ordering system allows me to choose the time frame for delivery. And that was probably the weakest part of the process as I had to choose a new time frame since they were at “maximum order capacity” for the time I originally ordered.
And the only reason for that being the weakest point, is that I had to pull out my credit card and re-enter my card info. And that makes me think they are not saving my card info, which would make repeat orders much, much nicer. Not the end of the world, however.
Posting this up now, and will add comment updates to share the rest of the process in a bit. Bon apetit!
Book Review “Me: Stories of My Life”
My review
rating: 3 of 5 stars
Stories of My Life, Me by Katharine Hepburn
Almost finished with this one. From the few interviews I’ve seen of Ms. Hepburn, most notably, the one from the Dick Cavet show (I believe in the 80′s?), her writing style is very much like her speaking style. Late in her life she was very staccato with her speech, and her writing in this book was very much the same. Almost as if she simply audio recorded the book, someone transcribed it, and they print and bound it.
This is definitely not to say there is not good bits of information and anecdotes of her life. There is. Just be prepared for a tough to sustain read.
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