Straight from @TimJahn his 10 Online Video Predictions for 2010 are available over at his UnleashVideo.com site. Have to say I agree with most all of them, though maybe a bit askewedly (is that a word? :))
Here’s my take on each of his items. You’ll obviously want to click through to read his post to know what the heck I’m talking about!
10 Online Video Predictions for 2010
- There’s a lot of money out there for company’s to spend advertising. Recession? Blah!
- Sounds like social media video production. I’m for it, however not to overlook the value of creative juice production when working in close proximity to other creatives.
- If Apple doesn’t do this, someone else will. From what I read Hulu.com is likely to move into subscriptions as well.
- Too much “creative integration” of product marketing might harm video monetization. But only if done in cheesy fashion.
- Very excited to see what creative minds will do with live, streaming services from an entertainment vs. reporting perspective.
- Not looking forward to 500,000,000 channels of lifestreams 😦
- I really liked Joost and its first application. Much better than MCE, at least in my eyes.
- The players are all mostly the same that are making “real” movies, so it makes sense they’d find funding based upon fame and marketshare in their online pursuits.
- Pre-roll ads are fine. 12 pre-roll ad units: NOT!
- A little scared about small businesses getting into video promotions of their wares. Have you seen some small business websites? Yikes!
- My 11th? I’d like to see company’s like Vidli.com and even Youtube extend the earnings potential to sites that embed other’s video content. If you’re making money when it is shown, and it gets seen on my site, share the wealth!
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