Pondering the Vidli.com Contest

Image via Wikipedia Still only a few hours left in the contest being run by soon to be released Vidli.com. If you spend any time at all reading the posts here at BG, you likely know that I’ve been participating in their Social Media challenge. They designed an interesting way to weed out the wannabe […]

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Marketing: Events vs. Processes

You know what I love about Seth Godin’s posts? They are quick, to the point, unusually poignant, and short reads (mostly). His post today, The reason social media is so difficult for most organizations, really brought it home today for what I’m doing in my career pursuit right now. Hopefully you are aware that I’m […]

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How Are You Busting Social Media Myths?

Loved reading Aliza Sherman’s post over at Web Worker Daily entitled Twittering Causes Blindness: Busting Social Media Myths. (Thanks @JosephCizek!) In her article, Aliza really simplifies the overriding thoughts about social media marketing and how businesses are trying to use it like they have used every other mass communications medium. Image via Wikipedia I was […]

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What do Vidli.com Social Media and ROI have in common?

Take a look at this quick and interesting little video from Socialnomics. In it you’ll see all sorts of facts and figures about the suspected returns on investment that you’re likely to get when you employ an active social media campaign. Take for instance Vidli.com. The up and coming “Official Video Licensor” is employing a […]

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