Digital Content Monetization: How Should You Charge?

Monetizing your digital content might be one of the main reasons you started creating the stuff. So how do you do it. How do you do it right? I came across a post by Marcelo Lewin of the Center for New Media Studies with some great stuff you’ll want to absorb. I’ve listed out the […]

Read more
Marketing: Events vs. Processes

You know what I love about Seth Godin’s posts? They are quick, to the point, unusually poignant, and short reads (mostly). His post today, The reason social media is so difficult for most organizations, really brought it home today for what I’m doing in my career pursuit right now. Hopefully you are aware that I’m […]

Read more
How Could Vidli.com have Helped PBS NewsHour

As reported on The Official Google Blog today, YouTube is now hosting daily news reports from the (amazingly great!) PBS NewsHour. All very cool and a great way to get the content when you’re not in front of your television. But what if PBS had simply used a service like Vidli.com, The Official Video Licensor? […]

Read more
How Could Comcast, NBCU, HULU and Vidli Play Together?

Just finished the well thought out and written article by Jim O’Neill of Fierce Online Video entitled, In Comcast’s NBCU lineup, is there room for Hulu?. Mr. O’Neill lays out what is likely to be how Comcast Cable, the controlling interest in NBCU after agreeing to a joint venture with General Electric will likely operate. […]

Read more
Product Marketing and WordPress

My good friend Joseph Cizek and I have decided we are going to do it. No, we’re not going to do that, we’ve decided that we are indeed savvy WordPress developers and possibly authors. The focus of our book and the support community we plan to develop is based upon Product Marketing with WordPress. We […]

Read more